Engineering Market
Intelligence
Meet Timalta Strategy
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Tatiana Khayrullina, the Founder and Principal of Timalta Strategy, draws from her experience in a range of advisory roles to identify trends, rank market players and assess growth opportunities in the information and data industry.
For the past 15 years, her focus has been on solutions targeting engineers such as standards, technical reference resources, or safety certification.
We develop market intelligence for products and services targeting engineers. Talk to us if you need to re-assess your competitive environment, when you are testing ideas for a new product or seeking a trusted partner to engage your customers.
As a Consulting Partner, Standards and Technical Solutions at Outsell.Inc Tatiana covers the global standards publishing, data and analytics markets, focusing on innovative technology, revenue diversification, and user-centric publishing and product development. Under the Outsell brand, she authors the annual Global Standards Publishing Market report-the only publication covering the publishing of standards as an industry. In addition, Tatiana publishes analytical articles on new developments in the standards and technical solutions market. She has presented her findings at the Standards Technology Forum, SES Conference and the Frankfurt Book Fair.
Our Services
Competitive Intelligence
Market Assessment
Maintain your edge by tracking your competitive environment. Timalta Strategy will bring together all the components of a practical approach to competitive intelligence that will inform, alert and inspire your team.
Drive focused strategy with a pragmatic view of the total opportunity. Timalta Strategy will define the total accessible market for your products, and segment it into meaningful target groups.
Voice of Customer Research
Hear from your customers and let us handle the conversation. Timalta Strategy will design, deliver and analyze Voice of Customer studies to get feedback from engineers on solutions targeting engineers.